
Sfusobuono
Sfusobuono is a new Italian brand making on high-quality, low-intervention artisanal wines in an alternative packaging, founded in 2020 by Alessandra and Paolo, a young couple from Piemonte.
Alessandra and Paolo combined the bag in box, a packaging solution known for its low environmental impact and consisting of a recyclable bag in a cardboard box, with high-quality wines from small, selected Italian wineries. To get the best possible quality wine, they partnered with organic, artisanal, independent winegrowers, who believe in low intervention, natural winemaking and focus on local native grape varieties. Sfusobuono is ‘as good as it sounds' meaning non-bottled (sfuso) and good (buono) wine.
One Bag-in-Box of Sfusobuono emits 80% less carbon of a bottle of wine
Sfusobuono’s superior environmental sustainability is based on two facts:
- Reduced food waste: the bag and the filling process protects the wine from oxygen, extending the product shelf life by 4-6 weeks once opened. So it’s perfect for couples that want to drink just a glass per day, for a party with friends and for anyone that doesn’t want to open a bottle for fear of spoiling the flavor.
- Low carbon footprint: a 3-liter Bag-in-box is a lot lighter than a standard bottle resulting in less weight to transport and therefore -80% in carbon emissions. The lighter and more recyclable the packaging, the smaller its carbon footprint. Also, carbon emissions from transport are lowered even when empty, thanks to the reduced volumes and weight compared to empty bottles.
The revolution of alternative packaging for artisanal wine is here: try and tap Sfusobuono!
How does Sfusobuono compare with other packaging solutions?
Available Wines:
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Grechetto Umbria IGT by Roccafiore
This 100% Grechetto (Grechetto di Todi, to be precise) is made by Roccafiore in their benchmark fresh, light and juicy style from estate vineyards in the Todi area of Umbria. Fermented with native yeasts in temp-controlled stain-less steel vats without malolactic fermentation, it offers a dry, zesty and savory profile with plenty of yellow stone fruit. Its citrusy and floral bouquet with hints of green apple, makes this the perfect summer thirst-quencher!
Made from Certified Organic grapes, it is un-fined and unfiltered (suitable for Vegans).
This Grechetto is an easy to enjoy light white white, thanks to its low-alcohol and pleasantly savory taste. You can drink it on its own as a summer aperitif or paired with fish appetizers, such as bread, butter and Cantabrian anchovies, shrimp, tuna tartare and octopus and potato salad with olives. On the other hand, if you are looking for a slightly less fancy meal, it is great with fried egg, caesar salad, cherry tomatoes and Italian focaccia. This is our idea of boozy brunch!
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Grignolino Piemonte DOC by Cascina Isabella
This Grignolino from Piedmont is exactly the light and bright red that you want to have in a bag in box on your table or at your picnic. Light red, loaded with fresh, fruity aromas of small berries complicated by the signature spicy note of black pepper at the end. Grignolino is a traditional, native grape of Piedmont that is grown only in this region and that is not common to find in bag in box. We recommend to enjoy it slightly chilled (52F). Made by Cascina Isabella in Monferrato from Certified Organic grapes, it is un-fined and unfiltered (suitable for Vegans).
This Grignolino from Piedmont is the perfect guest for your next party! Thanks to its freshness and pleasantly spicy notes, it pairs perfectly with simple traditional Italian dishes such as Pane w Salame (Salami sandwich), a slice of pizza or a pasta with tomato sauce. The best pairing ever is with vitello tonnato, a typical Piedmontese meat-based appetizer with a mayonnaise and tuna sauce. Try not to come back for it!
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Pinot Noir Provincia di Pavia IGT by Calatroni
100% Pinot Noir made in a fresh, spicy, light and tasty style from Calatroni’s certified organic vineyards in Oltrepò Pavese, Lombardy. This is one of the most historical areas for Pinot Noir in Italy, which was originally planted here by Napoleon’s French soldiers in the 1700s. An expression of Pinot Noir that easily recalls France's famous wines, but offering here a less austere and uncomplicated charme. Loaded with aromas of fresh strawberries and light pepper notes, it ends with a subtle, delicious finish. Easy to drink all year long: with your feet deep in the pool or in front of a steaming stew with a blanket on your knees.
Made from Certified Organic grapes, it is un-fined and unfiltered (suitable for Vegans).
This fresh and juicy Pinot Noir is ideal for the most Italian aperitivo: Rosetta con Salame, the iconic round bread with a crunchy crust and a soft crumb, filled with slices of Salame (possibly Milano). Are we in Italy yet?

Person pouring purple beverage from a carton into a glass at a table set with bread, herbs, and other food items.

A woman in a red shirt smiling with her hand on her cheek, standing outdoors in front of green foliage, with a cardboard box labeled SfusoBuono on a weathered wooden table.

A man is pouring a dark beverage from a cardboard box labeled 'Sfusobuono' into a glass held by a woman with black hair and hoop earrings, against a weathered wall.

Box of Diemonte Grignolino Italian artisanal boxed wine, 3 liters, with a glass of red wine and a small pile of sliced cured meat on a brown surface against a light gray background.

A cardboard box of Pinot Noir wine with a glass of red wine, some slices of charcuterie, and a small apparatus attached to the box for dispensing wine. The box has a modern, minimalist design with text indicating it is Italian artisanal boxed wine from the province of Pavia, Italy.

A woman smiling with a dirty white t-shirt and face, standing outside near a pizza oven, after a pizza-making activity.

A man holding a box with Italian text standing next to a woman with her arm around his shoulders, both smiling and leaning against a weathered wall.

A cardboard box labeled 'Gretetto Umbria IGT' Italian artisanal boxed wine, with a piece of cheese, a glass of white wine, and a wine spigot in front of it.

A man harvesting grapes in a vineyard, with grapevines and green trees in the background, and red crates nearby.
A smiling man in a blue jacket pushing a shopping cart filled with boxes, with a yellow wall, a small scooter with a box, and wooden planks in the background.

A man with glasses, a beard, and dark curly hair sitting on a tree stump outdoors, holding a cardboard box with the word 'SFÜSOBUONO' on it. The man is wearing a black T-shirt with a graphic of the Earth and a tower made of meeting chairs. The background features trees, a barrel, and some old machinery, with bright sunlight filtering through the leaves.